FROW News

Step Into The New Season With The Latest Autumnal Launches

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Happy September! This year is flying by and we’re now only a couple of weeks away from the start of Autumn, so what better way to celebrate (or at least say bye to Summer) than with the latest fashion, beauty and lifestyle launches! We’re talking Fall collections, sustainable faux fur coats and the scent of the season. Let’s not forget, a fashion icon’s homeware quilting collaboration and the hand-painted napkins that are the finishing touch to any dinner party. So grab a drink and get comfy, as we fill you in on this week’s FROW News.

Introducing the GUESS Originals Fall 2021

With the colder seasons right around the corner, we need to prep our wardrobe ASAP and the GUESS Originals Fall 2021 Collection is just in time! Taking inspiration from back-to-school season, this collection pays homage to classic campus attire by using authentic vintage GUESS pieces from the ’90s. The latest seasonal instalment features items such as varsity jackets, jerseys cardigans, all dressed with an undertone of relaxed campus sport silhouettes. Creating a modern prep vibe by injecting in classic collegiate graphics, varsity patches and key patterns including stripes and plaids, GUESS is throwing it back old school (and we are here for it!)

New Pieces Drop From P.E Nation

It’s that time again as we are treated to an all-new activewear drop from P.E Nation. The launch of the Baseline Q3 collection sees a range of chic gymwear, that fuses fitness with fashion – so you don’t have to sacrifice one! If you’re looking to stay cool, the sports bras and shorts are the perfect lightweight option. Or perhaps, as we head into Autumn, you’d prefer leggings and a zip-up jacket? Either way, the collection appears in pops of colour including citrus orange or rich reds. This is going to take our workouts to the next level!


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ISSY LONDON Launch Sustainable Faux Fur Outerwear

Whilst on the topic of Autumn, this time of year comes with the stress of finding your perfect winter coat but let us introduce you to Issy London‘s new outerwear collection. Marking the first limited-edition capsule collection from the brand, Chapter One features ethical items made from recycled faux fur. Including new additions, highlights include contemporary biker jackets, gilets and a brand new sustainable shearing faux fur. Coming in earthy tones and wearable colourways, the colour plate includes olive green, caramels and a staple but bold leopard print. This collection has us sorted to take on the colder weather!

Kendall Jenner Announced as New Creative Director at FWRD.com

News hot off the press! Celebrity, entrepreneur and supermodel, Kendall Jenner is announced as luxury fashion destination FWRD‘s new Creative Director. Combining elevated identities with deeply-rooted Los Angeles DNA, this partnership will work to provide a new fashion experience to shoppers, showcasing the next wave of must-have designers and trends. Under this new role, Jenner will be in charge of the curation of brands sold on the site, monthly must-have edits, as well as marketing ideas and brand partnerships. Definitely watch this space to see what’s to come from this dynamic duo!

I grew up loving fashion and have been incredibly fortunate to work with some of the most brilliant people in this business. As FWRD’s Creative Director, I am excited to help curate the site’s offering with emerging designers and brands.

Kendall Jenner, Creative Director FWRD

The Best Kept Sustainable Clean Beauty Secret

Let us share with you the best kept clean beauty secret, Heritage Store‘s Vor-Mag™ water. Combine this revolutionary solution with hydroessential rose oil to give tired skin a much-needed boost. However, it’s not just a face spray, you can use this mist on your hair, body or even as a gentle everyday scent! With its pure and potent ingredients promoting natural healing properties, this is clean feel good skin and hair care. Sign us up!

Noughties Beauty Subscription Box Launches

Whether you’re looking to treat yourself or others, a subscription box is always a great gift. So if you love gifts and beauty, you might be excited to hear about Tingle, a new self-care beauty box. Offering a variety of full-size items to try, this box allows you to discover new brands and products at an affordable price. This box is perfect for those who are always on the go and want to dedicate some time for self-care into their monthly routines. Nothing beats some me-time!

Jeremy Scott Partners With Lovesac On Limited Release SuperSac Cover

Lovesac brings us the collaboration of the year as they partner with fashion icon, Jeremy Scott. Working together to release a limited edition SuperSac cover, the collaboration is inspired by Scott’s family tradition of exchanging patchwork quilts. Incorporating the aesthetics of traditional quilting with combining it with Lovesac’s functionality and cosiness, results in a high-fashion and cloud-like comfort for your living room. Each SuperSac cover is constructed from the same roll of custom-made 100% quilted cotton, making each and every one unique. We are obsessed!

https://www.instagram.com/p/CS7HwKNHOeB/?utm_source=ig_web_copy_link

Sasha Compton x escolhido Collaborate On Organic Napkin Collaboration

Looking for that finishing touch to your dinner party table? British artist and designer, Sasha Compton has collaborated with Jade Jasmin, the founder of Portugal based interior styling brand escolhido to create limited-edition hand-printed linen napkins. Celebrating the craft and natural elements of the Algarve, these 100% organic linen napkins were sustainably sourced and hand-painted by Compton with blue textile ink. Championing a ‘perfectly imperfect’ aesthetic, each napkin is printed with the Portuguese word “Saúde” – a reminder for good health.

Jo Malone London Launch English Pear & Freesia Collection 

Say hello to your scent of the season, Jo Malone‘s new English Pear and Freesia collection. Inspired by orchards of ripe pears and bouquets of white freesias, this soft scent is the ideal delicate, cool touch to accompany you into Autumn. The special edition range consists of Cologne, Home Candle and Body & Hand Wash.

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