FROW News

Summer Might Be Coming To An End, But The Season of Self-Love is Far From Over With Powerful Partnerships & Body Positivity

Welcome back FROW Fam! This week we have all the juicy details on the hottest (and most nostalgic) collaborations, footwear to walk you into the next season and a whole host of exciting new partnerships that are paving the way for body positivity and self love to thrive in the fashion and beauty industry. But enough about us, how are you? Have you got any exciting plans lined up for these last few weeks of Summer, or are you relaxing and unwinding now? Let us know on our socials @frowmagazine, we’d love to hear all about what you’re getting up to!

On Trend A/W Wear For The Working Woman…

& Other Stories continues their creative concoction of collaborations with A.W.A.K.E. Mode. The new Autumn collection boasts a variety of avante-garde innovative cuts for a distinct and unique expression of femininity. Who said you should compromise on your style because of a busy schedule? The new launch features a variety of transitional pieces that have been designed to fit into your daily life, from the office to a social, from day to night. You can shop the new collab in select stores and online this Autumn, so keep your eyes peeled! 

Looking For The Perfect Sneaker? Go With The Winner…Adidas.

Hotwheels is taking on the sneaker game with Adidas and Sean Wotherspoon, yes this isn’t a drill! The footwear and apparel collection features an array of automotive inspired pieces including; the race jacket, long sleeve mesh t-shirt, an updated Superturf adventure shoe and a bucket hat among other colourful, collectable designs. The bold graphics used throughout the new drop is giving us serious childhood nostalgia. You can shop the Sean Wotherspoon Hot Wheels collection now online via the Adidas website and in select retailers after August 25th.

Suited and ‘Booted’ for Fall

We’ve tracked down the perfect A/W boot thanks to DuoBoots! The brand’s most recent collection places the focus on elevated everyday boots. We all need a reliable pair to dress up, or dress down, our outfits as the weather gets colder and now you can take your pick; whether you’re going for that cowboy boot aesthetic or keeping it classic with a simple ankle grazer, DuoBoots have it all. Coming in a variety of suedes and luxury leathers, you can find a pair to suit your own signature style. Prices range from £195 – £275, so get your card at the ready because you can shop them now via the brand’s website. 

The Newest Powerful Body Positivity Duo!

Calling all of our U.S readers! Victoria’s Secret has officially announced their newest American brand partner, Elomi – but it gets better – the lingerie brand are pioneers for the fuller figure, celebrating every woman’s shape and curves. All pieces are designed to support and enhance the feminine figure, with no discomfort. The new partnership comes as a continuation of both VS and Elomi’s commitment to recognise and honour body positivity and self love. Ummm, it’s safe to say here at FROW we are very excited about this! We can’t wait to see the expansion sizing and design ranges in future.

H&M Launch Limited-Edition Circular Denim Capsule.

Announcing the launch of their Denim Capsule with circularity-driven innovation at its core, H&M‘s limited-edition drop is a first for menswear. Designed with fabrics such as TENCEL, REFIBRA and CIRCULOSE, this denim is good for your planet and your wardrobe! Made up of 18 delicious denim pieces, the capsule is available to shop now on the H&M website and in select stores. So if we were you, we’d get our hands on some of these pieces before they’re gone!

Simply Shop Simply Be!

Inclusive fashion brand Simply Be have announced their partnership with Hirestreet! The brand is introducing their first rental edit, made up of 23 pieces of their own-label occasionwear, available in sizes 10 through to 32. Hirestreet, if you don’t know already, offers a rental service for people to hire high-fashion pieces for less. Whether you’re attending a wedding, or a party, you can stand out on a budget – and in an environmentally friendly way too! The Simply Be range starts at as little at £55 and extends to £220, with Hirestreet charging just £14 for four days of wear.

Californian Athleisure Brand Takes on the UK!

A-lister loved clothing brand, Vuori, is landing in the UK! A favourite of the likes of Harry styles and Kaia Gerber, the trendy and sustainable activewear brand keeps you looking good on the go. The UK store will be opening in London’s Covent Garden from September and will offer an extensive collection of mens and womens activewear! However, if you can’t make the trip, pieces will also be available to purchase online from retail partners such as Selfridges, Cotswolds Outdoor and many more. The opening of the London store is just the start for the fashion brand, and we can’t wait to see it grow!

Zara Create ‘The One’ For us!

When we think ‘the one’, we don’t think clothes but Zara is coming through with our apparel soulmate – “The Dress”. The launch of the Zara Atelier Collection 02 focuses on creating 6 elevated, artistic and sophisticated dresses; including a romantic punk take on the v-neck dress, a delicate kaftan, patchwork bodice and an enchanting selection of more. Looking to live out your dream princess fantasy moment? Trust us, you want to do it in one of these new dresses!

Refillable Products Are the Future, and BYOMA is Leading the Way!

BYOMA is making history as the first entirely refillable skincare range! The pump-free updated version of their products eliminate the struggle of dealing with non-recyclable waste, so you can reuse the droppers, mists and pumps over and over again! The REFILL drop features their Creamy Jelly Cleanser (£8.99), Balancing Face Mist (£10.99), Hydrating Serum (£11.99) and Brightening Serum (£11.99). That’s not all ofc, BYOMA have ensured there are a range of earth-friendly refillables ready for you to get your hands on. Going one step further by partnering with One Tree Planted to make their products more shipping friendly, the brand have lessened their carbon footprint in the process! Are they not just ticking all of the boxes right now!?

Self-Care and Stress Free September!

Self-care September is just around the corner and Headmasters is helping us to unwind and destress with the comfort of their salons. Introducing Wind-Down Wednesdays, when the music is turned down, you can sip on hot tea or refreshing juice and enjoy luxurious spa treatments from the best. We’re busy, ok, so you better believe we are taking the opportunity to drop the stress for the sake of our haircare! The initiative applies to a variety of treatments, including a Keratese Chroma Gloss Treatment (£12), a Healthy Hair Micro Trim (£57) and a Wild Ginger 2 Step Hydratriplex treatment (£37). So yeah, save the dates don’t just apply to a wedding, we’re booking our appointments right now! See you there?

Getting our Glow On with Fenty Beauty!

Fenty Beauty are introducing their new Eaze Drop Lit All Over Glow Enhancer (£38), in four new shades, to ensure a glowy complexion with a shade range that can adapt to almost all skin tones. Colour match is at the heart of Fenty, with 50 Pro Filt’r Foundation Shades and 25 Eaze Drop shades – this new product only serves to make Fenty even more accessible for all you beauty queens out there! Coming in Pink Pearl, Taffy Topaz, Honey Citrine and Bronze Jasper – the shades match perfectly with existing Pro Filt’r and Eaze Drop colours to give you a perfectly executed base look. Or alternatively wear it as a hydrating moisturiser for a healthy complexion, it’s up to you! 

Weatherproofing Our Curls with Boucleme…

Our prayers have been answered! Gone are the days of having to sacrifice your curls because of the weather, Bouclème’s revolutionary Seal + Shield collection will weatherproof your hair, so you can take on the winter weather with no worries. Not only does the collection protect your curls from falling, it also combats frizz and helps revive heat damaged hair. We asked for a remedy to save our dry and dull hair, and here it is! The trio consists of a Seal + Shield Curl Conditioner (£26), Curl Cream (£26) and a Curl Defining Gel (£26) that are vegan, cruelty free and 100% naturally sourced. Need we say anymore?  

The Hottest Secret Weapon for Party Season! 

Okay, let’s get you guys acquainted with the hottest new make-up product for the upcoming party season, The Unseen Beauty’s “SPECTRA” eye colour is the perfect, transcendent makeup product that levels up a basic look when exposed to flash! The eye cream is grey-toned and blurs the lines between digital and physical art. Turning a vibrant, reflective silver, the eye cream is sure to light up a room – we’re imagining a crazy cool glow under fireworks, polaroids and party lights! Retailing at £26, the cream is leading a new wave of abstract makeup, and we are here for it! 

Vedayush Help Us Connect With Our Inner Wellbeing!

Skincare created through the drawing powers of wisdom and knowledge? Yes please? Ayurveda, formulated by Vedayush, is a collection of skincare products created to cater to your specific “Dosha” (A Dosha being a constitution that determines each person’s mind and body type) and can help you unlock the ultimate holistic wellbeing. Available to purchase exclusively at Debenhams, the Vedayush range offers renewal for both your skin and soul, nourishing and hydrating your hair and pores whilst also caring for your mind. Come on, self care isn’t all about what’s on the outside! 

The Ultimate Designer Prosecco Experience!

Prosecco is being taken to the next level! You’ve all heard of the queen of weddings, Vera Wang, well now she’s bringing her magic to the drinks industry and introducing her premium Vera Wang PARTY Prosecco DOC wines (£26.99) in the UK. So if you’re on the hunt for the perfect wedding bubbly, or simply feel like splashing out and treating yourself to a designer Prosecco and Rose Wine experience (yes, designer Prosecco AND Rose!) “toast to the everyday” with this soft and fruity drink. We can’t imagine a better way to celebrate tbh, and we definitely know what our next drink of choice is on our next night out!

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