FROW Men

“Running and Suffering are Inseparable” and Acid Running are Keeping it Real.

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Listen up, we’re gonna’ need your full attention for this one! If you’re looking to step up your athleisure wardrobe this season, allow us to put you onto something shiny and new – warning; and very exciting!

Introducing Acid Running, a new luxury mens running brand, inspired by the grit and determination it takes to dominate the cardio game. Sticking strictly to their motto of ‘nothing great is ever achieved without some form of suffering’, the new menswear brand creates all their pieces sustainably, using only natural fibres and recycled fabrics! So you can be sure both yourself and your running gear is at peak performance.

The new collection, aptly titled ‘The Voluntary Discomfort’ is focused on a more minimalistic aesthetic, with cold and dark tones designed to represent the stoic nature of running – stoicism being the endurance of hardship without complaint.

Acid Running are keeping it real; not sugar coating the effort and hard-work that many of us feel goes into a consistent exercise routine. Maintaining that ‘running and suffering are inseparable’ and their pieces are exactly what you need to join (or start) you on your running journey!

We love a brand that looks deeper into the impact their clothing has, but not only on the planet (trust us Acid Running has that covered) the activewear brand also thinks about our minds, building their foundations around the duality of the difficulties but also the profound successes you can get out of running. 

The new collection features a variety of understated pieces, including 2-in-1 shorts (£75) in ‘Storm Blue’ and ‘Vintage Black’, Mock Neck T-shirts (£70) as well as a unique Acid x Fractel Cap (£40)  in off-white! That’s not all, there’s plenty more to shop on their website now via the brand’s website.

So with Acid Running spoiling us on both quality AND style, why would you look any further for your new running gear?

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